Enterprise Growth & Outbound Specialist

Experience

• 4–6 years of experience in enterprise lead generation, outbound sales, or growth marketing in the IT Services or Enterprise Technology domain.

• Prior experience leading a team of 4–5 members.

Key Responsibilities

• Design and execute enterprise outbound campaigns across LinkedIn, email, cold outreach, webinars, and account-based marketing initiatives.

• Generate qualified meetings and enterprise pipeline aligned with the company's Ideal Customer Profile (ICP).

• Manage and develop a team of outbound executives while driving productivity and performance.

• Own the end-to-end execution of company webinars, including planning, promotion, coordination, and post-event lead nurturing.

• Utilize LinkedIn Sales Navigator, CRM platforms, and sales automation tools to improve outreach effectiveness and operational efficiency.

• Drive innovation by evaluating and implementing new enterprise lead generation strategies, automation tools, and best practices.

• Work closely with Sales, Marketing, and Leadership to improve campaign effectiveness and accelerate revenue growth.

Required Skills

• Proven experience in enterprise outbound lead generation within the IT services industry, targeting the North American market (primarily the USA).

• Ability to develop and execute outbound campaign strategies based on the Ideal Customer Profile (ICP), including account segmentation, persona identification, and messaging.

• Ability to identify target accounts, buyer personas, and decision-makers using market research and sales intelligence tools.

• Expertise with Sales Navigator and modern sales engagement/automation tools.

• Ability to manage multiple initiatives while consistently delivering pipeline growth.